On March 24, 2025, MSNBC’s new president Rebecca Kutler dropped a bombshell, unveiling a sweeping overhaul that axed stars like Joy Reid and shuffled slots for Katie Phang, Jonathan Capehart, and Ayman Mohyeldin. Yet, as of March 26, 2025, the network’s bloodbath spared its two biggest names: Morning Joe hosts Joe Scarborough and Mika Brzezinski. Despite a 40% viewership nosedive—from 1.1 million pre-November 5 to 651,000 post-election—the couple’s survival stunned insiders and fans alike. “Joe and Mika are categorically not going anywhere. Full stop,” MSNBC spokesperson Richard Hudock declared. How did they weather the storm?
The numbers paint a grim picture. Since Trump’s win, Morning Joe lost nearly half its audience, with the coveted 25-54 demographic cratering from 123,000 to 67,000. Fox News’ Fox & Friends soared to 1.5 million, while MSNBC bled viewers after Scarborough and Brzezinski’s controversial Mar-a-Lago visit with Trump—a move slammed as “kissing the ring” by ex-host Tiffany Cross. “All of us are working towards a better America,” Scarborough insisted on-air, deflecting cries of opportunism from The View’s Ana Navarro. Yet, that trip, meant to “restart communications,” torched their liberal cred, leaving many wondering why they’re still standing.
Their secret? Unshakable clout and a knack for reinvention. Since 2007, the duo—married in 2018—have anchored MSNBC’s morning pulse, blending news with Beltway banter. Even as ratings tanked, a network spokesperson touted a 17% uptick since Inauguration Day (587,000 to 684,000), and a 24% demo boost (55,000 to 68,000), outpacing CNN for 120 months straight. Kutler’s memo hints at their value: amid cuts, consolidation to New York and DC, and Reid’s exit for a Symone Sanders Townsend-led panel, Morning Joe remains a flagship. Rachel Maddow’s fury over “non-white” host losses—Reid and Phang—only underscores their staying power as white anchors in a diversity storm.
What’s next? Maddow scales back to Mondays post-Trump’s first 100 days, Jen Psaki grabs primetime, and the network bets on Scarborough and Brzezinski to steady the ship. Critics like Cross allege execs prize them despite flops, citing Reid’s “truth-telling courage” as her downfall. But their Mar-a-Lago gamble—however divisive—proved their access and adaptability, traits MSNBC can’t ditch in a Trump-era ratings war. X buzzes with takes: “They’re untouchable,” one post gushed, while another sneered, “Ratings don’t matter when you’ve got juice.”
Picture Scarborough, defiant at the desk, and Brzezinski, poised beside him. These snapshots—of grit and guile—frame a duo who’ve dodged the axe through sheer force of presence. Their survival isn’t just luck; it’s a testament to a network clinging to its loudest voices amid chaos. The real surprise? They’re not done fighting yet.
News
“At a Family Dinner, I Accidentally Glanced at My Son’s Notebook and Froze—Because He Was Practicing My Fake Signature to Forge Documents, and When I Confronted Him About It Later, the Truth That Came Out Shocked Everyone”
“At a Family Dinner, I Accidentally Glanced at My Son’s Notebook and Froze—Because He Was Practicing My Fake Signature to…
“After Losing My Husband, I Turned to My Only Son for Support—But He Coldly Told Me to Fend for Myself. He Never Expected That Soon I Would Shock Him With a Decision That Changed Everything He Believed About Me”
“After Losing My Husband, I Turned to My Only Son for Support—But He Coldly Told Me to Fend for Myself….
“After Being Excluded From Family Reunions for 10 Long Years Because They Said I Was a Disappointment, My Parents Suddenly Had the Nerve to Show Up Uninvited at My Mansion—What Happened Next Left Them Absolutely Speechless”
“After Being Excluded From Family Reunions for 10 Long Years Because They Said I Was a Disappointment, My Parents Suddenly…
“At a Fancy Family Brunch They All Mocked Me for Running a ‘Small Business,’ Laughing That I’d Never Succeed—But Moments Later, When the Stock Market Opened and My Company’s Name Hit the Ticker, Their Faces Went Pale”
“At a Fancy Family Brunch They All Mocked Me for Running a ‘Small Business,’ Laughing That I’d Never Succeed—But Moments…
“In 11th Grade My Family Kicked Me Out of the House for Getting Pregnant and Left Me to Survive Alone — But 22 Years Later, After I Built My Own Fortune, They Came Crawling Back and Even Tried to Sue Me”
“In 11th Grade My Family Kicked Me Out of the House for Getting Pregnant and Left Me to Survive Alone…
“I Thought I Was Just Spending a Simple Evening With Another Man, but in the Middle of Our Time Together He Did Something So Unbelievable and Shocking That I Never Saw It Coming—And It Changed Everything Forever”
“I Thought I Was Just Spending a Simple Evening With Another Man, but in the Middle of Our Time Together…
End of content
No more pages to load
